AURORA Generators is a leading designer and manufacturer of premium, dependable electricity generators for residential, industrial, and off-grid applications. As a privately owned company, we hold ourselves to the highest standards by sourcing only top-tier components from reputable suppliers who share our commitment to exceptional quality. Unlike many competitors, we assemble every generator in our own facilities, ensuring meticulous quality control and superior craftsmanship in every product we produce.
Our Story
AURORA’s journey began during the Great Northeast Blackout of 2003 — a widespread power outage that underscored the glaring shortcomings of existing generators. Noisy, foul-smelling, and prone to failure, they simply couldn’t meet the demands of a crisis. Determined to create a better solution, we developed our first generator out of necessity, innovation, and an unwavering commitment to excellence. That pioneering spirit still defines AURORA today.
Our Mission and Vision
At AURORA, our mission is to engineer and deliver power solutions that consistently exceed our customers’ expectations — solutions defined by unmatched reliability, cutting-edge innovation, and an unwavering focus on quality. Every generator we produce is a testament to our commitment to pushing the boundaries of performance and offering seamless customer support.
Our vision is to earn global recognition as the most trusted name in generator manufacturing, renowned for our forward-thinking approach and tireless pursuit of excellence. By continually refining our processes, collaborating with top-tier suppliers, and investing in research and development, we aspire to lead the industry in shaping a future where dependable power is always within reach.
What Sets Us Apart
Quality Components
At AURORA, we select only top-tier components from trusted suppliers to ensure our generators meet stringent durability and performance standards. This commitment to quality allows us to deliver products that offer exceptional reliability in every setting.
Expert Assembly
All of our generators are meticulously assembled in-house by skilled technicians. This hands-on approach provides complete control over the manufacturing process, allowing us to uphold rigorous quality standards and produce generators that withstand even the most demanding conditions.
Customer-Centric Approach
A deep understanding of our customers’ needs has fueled our growth from day one. By actively listening to feedback and continuously refining our products and services, we’ve cultivated a loyal customer base that depends on AURORA for reliable power solutions.
Our Product Range
- Home Generators — Reliable backup solutions designed for residential use.
- Industrial Generators — Robust, high-performance generators for businesses, factories, and large-scale operations.
- Off-Grid Generators — Independent power sources for remote locations.
Commitment to Innovation
Innovation remains central to everything we do at AURORA. Through significant investments in research and development, our dedicated team of engineers and designers continually explores emerging technologies and industry trends. The result is a product line that not only upholds our tradition of reliability but also incorporates advanced features that enhance user experience.
Environmental Responsibility
We believe in safeguarding the environment while delivering superior performance. Our generators are designed to optimize fuel efficiency and reduce emissions wherever possible. By embracing eco-friendly practices and exploring sustainable technologies, we strive to minimize our ecological footprint and help pave the way for a greener future.
Exceptional Customer Support
At AURORA, exceptional customer support is more than just a promise — it’s a cornerstone of our business. Our knowledgeable and approachable service team is always ready to assist with inquiries, maintenance, or troubleshooting. Building lasting relationships and ensuring customer satisfaction define who we are and how we operate.
Join the AURORA Family
We invite you to experience the difference that AURORA’s superior power solutions can make. Whether you need a dependable backup source for your home, a robust generator for industrial applications, or a trustworthy off-grid option for remote locations, AURORA has the perfect solution for you.
Become part of the AURORA family and discover how our commitment to quality, innovation, and customer satisfaction sets us apart in the world of power generation.